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Our Story

As one of Central California’s leading full-service agencies, JSA has built their portfolio over the past 33 years by building the brands of their clients. At JSA, you’ll find a team of 35 talented professionals - a fourth being with the company for ten years or more. Believing it takes a combination of marketing skill and creativity to develop messages that go "outside the box," a team approach is used on every project. The benefits of having various marketing and strategic planning services under the JSA umbrella directly affect our clients by allowing us to maximize their dollars to create pieces that reflect the creativity and quality expected from the JSA brand.

JSA provides strategic marketing, advertising, and public information services for a long list of partnership clients. The client services team directs strategies, while creative services applies them in ways that cut through the clutter. Our media department builds partnerships to get the message out. The multicultural marketing team culturally adapts campaigns and messaging, and employs people who live the culture. Writers, designers, public relations, web and new media development round out the tools in our toolbox. Full in-house video and audio production capabilities, research and strategic planning, and greater support to our account and media teams enhance JSA’s ability to serve our clients. In short, when it comes to communication, we can do it all.

In addition, JSA emphasizes the proper management of client business. Prompt return of phone calls, adherence to budgets and deadlines, and fast payment of media and vendors are just a few of the good business practices our administration upholds. Founded in 1976, Jeffrey Scott Agency’s primary location is in downtown Fresno. In 2004, an office in San Francisco (www.jsasf.com) was established to bring our unique style of marketing partnerships to the Bay Area.

JSA Staff
Bruce Batti
Bruce is responsible for the day-to-day management and operations of the agency. His strong creative background - having been JSA’s Creative Director for fifteen years - serves to provide clients...
 
Jackie Grazier
Jackie Grazier is the Director of Client Services for JSA. During her tenure, the company has grown from five employees to nearly forty. A 20+ year veteran at JSA, Jackie was a member of the creative...
 
Cathleen Figura
Cat joined JSA about one score (twenty years for non-Abraham Lincoln fans) ago as a graduate of the Mass Communications Department at Fresno State and has since served a multitudinous number of roles...
 
Melissa Moradian
The world of advertising is a circus. As a client services manager, you’ve got to jump through hoops and dazzle with details. You’ve got to be a ringmaster. And Melissa is a show-stopping manager...
 
Mike Maiorana
Mike joined the JSA team after spending 10 years with the Fresno Grizzlies Baseball Club (Triple-A Minor League affiliate of the San Francisco Giants). In starting a career in professional sports...
 
Kerry Sabbatini
Kerry joined the JSA Team in February of 2003 while earning his B.A. in Mass Communications and Journalism with an emphasis in advertising from California State University, Fresno. Now, after spending...
 
David Bogdanov
Equipped with an arsenal of creative artillery and organization, David fulfills the needs of our clients tenfold. Whether it’s a pencil and planner or a media buy and Microsoft Excel, his...
 
Jennifer Seita
A veteran in the public and media relations arena, Jennifer takes the reins at JSA helping clients to define their image and successfully connect them to the public through the media, community...
 
Sarah Pruner
Sarah’s passion for public relations lies in people. As the “go to” person for community relations, event planning and media relations, she has successfully lead clients through countless news...
 
Matt Leedy
Matt brings a unique perspective to media relations, having worked as a print journalist for 10 years before joining the public relations team at Jeffrey Scott Agency.

Matt can spot and devel...
 
Jim Lowe
With an extensive background in management, research and strategic planning, Jim serves as our Director of Strategic Marketing. Jim has oversight of the agency's research design, analysis and the...
 
Elida Avina
Elida joins JSA with more than eleven years experience in Hispanic market research, marketing and advertising. Elida has a deep understanding of the Hispanic market, which allows for a culturally...
 
Suzanne Davis
At JSA, Suzanne has worked on such accounts as the California Pistachio Commission, La Tapatia Tortilleria, Kaprielian Brothers/Kings Canyon/Ripe-n-Ready, Butterfield Brewing Company , Sequoia Brewing...
 
Mark Dement
Mark is highly regarded by his peers as one of the area's most talented graphic designers and computer illustrators. His ability to render a multitude of illustrative styles add a unique dimension to...
 
Jeff Chandler
When it comes to the world of graphic design for print, there is no task too big for Jeff Chandler. From business cards to bus wraps, he has immersed himself in various formats. Working for a...
 
Carrie Cardoza
To Carrie, everything is a blank canvas. A white T-shirt. A wall. A cardboard box. In her world, everything is patiently waiting for one moment: to be thrown into a bold realm of colors and shapes.
 
Paul Abajian
Paul has made a name for himself in Central California as the guy able to create "network looking" TV commercials without the elaborate expense. Born and raised in Los Angeles, Paul has spent the...
 
Ian Mynderup
Ian has always been a man with a mission. After graduating from California State University, Fresno, he joined a local web development company as a designer. He soon moved toward his true passion and...
 
Dan Gustafson
Dan is the architect behind the audio at JSA. Having created and produced sounds for over a decade, Dan has been recognized by various industry magazines for his commercial excellence. Dan's talent...
 
Kathleen Selness
With 22 years of agency experience, Kathleen brings a comprehensive knowledge of planning, negotiating and media buying. Kathleen ensures that all media planning and buying has research married to it...
 
Nicole Reeves
Enthusiasm, organization, and commitment are only some of the characteristics that best describe Nicole’s approach in her role at JSA. Nicole continually strives to achieve what’s best for the...
 
Lindsay Follett
Bump, set, spike… As coach of a girl’s club volleyball team, Lindsay always has a game plan for her team. As media buyer for JSA, Lindsay also has a game plan for each of her clients. Having a...
 
Judy Soper
After 16 years, Judy is back at JSA. She started at JSA back in 1989 right out of college as a media buyer and assistant to president. Nonetheless, she learned from one of the best.

Judy ...
 
Wendy Batti
Wendy joined the company in 1979 after six years with Bank of America. Experienced in accounting, Wendy handles all financial aspects of JSA, including accounts receivable/payable, billing and...
 
Lacy Fullmer
Lacy exemplifies the work ethic that is prominent in each of our staff members at JSA. Having earned a BA Degree in Mass Communication/Journalism from Fresno State, Lacy manages the day-to-day...
 
Shantel Maiorana
Shantel comes to JSA with 10 years of Finance and Human Resources experience and a B.S. degree in Business Law from California State University, Fresno. Shantel's responsibilities are to manage JSA's...
 
Jared Dyar
At JSA, we strive to provide the best production in audio and video, and the person that aids in facilitating this is Jared. As an Assistant to Traffic, Jared is an invaluable asset to JSA,...
 
Jessica Saucedo
When our clients first enter or call JSA, they are likely to be greeted by our receptionist Jessica. Her bubbly personality and knack for friendly conversation are always welcome by the staff and...
 
Dan Tiffin
For over fifteen years Dan has been active in both software development and as a web developer. In the 20th century, Dan had fun developing custom software for the agricultural and manufacturing...
 
Dick DeLeon
 
Craig Cook
Craig has long been a student of the advertising business. As a child he would critique television commercials and lament that he could do better. Since joining the JSA team as a copywriter two years...
 
Katrina Garcia
Sure, she schools friends in Jeopardy! categories such as “Rhyme Time” and mercilessly destroys her opponents in baby shower word scrambles. But at JSA, Katrina uses her word wizardry to create...
 
Featured Portfolio Pieces

Fresno Grizzlies
TV Spot
 
Wienerschnitzel
Print Ad
 
California Tomato Farmers
Web Site
 
Measure C
Web Site
 
Bonadelle Neighborhoods
Web Site
 
Jeffrey Scott Agency - Fresno | San Francisco
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